[kictanet] Mobile Number Portability

Gerhard May gerhard.may at gmail.com
Fri Apr 30 17:05:47 EAT 2010


Hello Muriuki,

market characteristics in Kenya require MNP to increase competitiveness in a
market where one dominant player got 80% market share.

MNP will dilute the "club stategy" (within own network charges are low and
to other networks very high) since networks can no longer be identified by
the prefix (072x does not necessarily mean that the number is a Saf'com
number or 073x Zain)

Note: in Pakistan 2.5m customers out of 97m have moved but in terms of
revenues that could be easily more than 20% of the total market volume (and
compared to the leaders 32% market share a significant percentage).

Gerhard May

On Fri, Apr 30, 2010 at 3:55 PM, muriuki mureithi <
mureithi at summitstrategies.co.ke> wrote:

>  Hi Jevans
>
> Just come from Pakistan this week and they have an interesting model with
> the MNP managed by an independent agency. MNP established in March 2007 is
> among the earliest and  customers pay a small fee to be ported.  To date
> only 2.5m people have ported among the 97   million cellular customers.
> Operators ( 6 ) use MNP to poach but as the numbers  indicate, this has not
> been successful for large movements despite the heavy ads. Typical porters
> are TOP not BOP to retain  number  mostly for quality and coverage issues.
> Price issues at BOP level does not appear to be  addressed by MNP and
> therefore multiple cards phenomena still prevalent . BOP is only served when
> behavioural factors are taken into account – family and friends packages are
> more significant than retaining the phone number.  Competition is stiff
> with the largest operator   Mobilink having  a 32% market  share.
>
>
>
> Cheers
>
> Muriuki Mureithi
>
>
>
> *From:* kictanet-bounces+mureithi=summitstrategies.co.ke@
> lists.kictanet.or.ke [mailto:kictanet-bounces+mureithi<kictanet-bounces%2Bmureithi>
> =summitstrategies.co.ke at lists.kictanet.or.ke] *On Behalf Of *Jevans
> Nyabiage
> *Sent:* 30 April 2010 15:29
> *To:* mureithi at summitstrategies.co.ke
> *Cc:* ke-internetusers-bounces at bdix.net; KICTAnet ICT Policy Discussions
> *Subject:* [kictanet] Mobile Number Portability
>
>
>
> Hi All,
>
> Looking at countries that have tried to unveil the Mobile Number
> Portability, it seems no impact has been felt in most of them including
> developed ones.
>
>
>
> Is Kenya any different? Do Kenyans really need MNP? Who will it benefit?
> Will it ever work as subscribers will be required to pay Sh1,000 to switch
> to another network.
>
>
>
> Jevans
>
>
>
>
>
>
>
> DISCLAIMER: The information contained in or accompanying this e-mail is
> intended for the use of the stated recipient only.  It may contain
> confidential, proprietary or legally privileged information.  No
> confidentiality or privilege is waived or lost by any mistransmission.  If
> you receive this message in error, please immediately delete it and all
> copies of it from your system, destroy any hard copies of it and notify the
> sender.  You must not, directly or indirectly, use, disclose, distribute,
> print, or copy any part of this message if you are not the intended
> recipient.
>
> Any views or opinions presented herein are solely those of the author and
> do not necessarily represent those of the *Nation Media Group*<http://www.nation.co.ke>
> *.*
>
> To get all breaking news alerts send the word BREAK to 6667 or visit
> http://mobile.nation.co.ke  to read news on your mobile phone.
>
> _______________________________________________
> kictanet mailing list
> kictanet at lists.kictanet.or.ke
> http://lists.kictanet.or.ke/mailman/listinfo/kictanet
>
> This message was sent to: gerhard.may at gmail.com
> Unsubscribe or change your options at
> http://lists.kictanet.or.ke/mailman/options/kictanet/gerhard.may%40gmail.com
>
>


-- 
Gerhard May

+254-733-210007
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <https://lists.kictanet.or.ke/pipermail/kictanet/attachments/20100430/5016024c/attachment.htm>


More information about the KICTANet mailing list