[kictanet] Dotsavvy Launches SavvyRide, A Free Ad-Support Taxi Mobile App

Fri Apr 1 12:42:32 EAT 2016

Lol!

Is it just me or do i read April Fool's all over............well played
Dotsavvy, well played (Clap! Clap! )

Regards,

Rosemary Koech-Kimwatu
Twitter:@TechWakili
Tel:+254 718181644/771632344

On Fri, Apr 1, 2016 at 8:49 AM, Ali Hussein via kictanet <
kictanet at lists.kictanet.or.ke> wrote:

> Hi All
>
> This might be of interest..
>
> *Ali Hussein*
> +254 0713 601113 / 0770906375
>
> Twitter: @AliHKassim
>
> Skype: abu-jomo
>
> LinkedIn: http://ke.linkedin.com/in/alihkassim
>
>
> "Discovery consists in seeing what everyone else has seen and thinking
> what no one else has thought".  ~ Albert Szent-Györgyi
>
> Sent from my iPad
>
>
> *Ali Hussein*
> *Principal*
> *Hussein & Associates*
> +254 0713 601113 / 0770906375
>
> Twitter: @AliHKassim
>
> Skype: abu-jomo
>
> LinkedIn: http://ke.linkedin.com/in/alihkassim
>
>
> "Discovery consists in seeing what everyone else has seen and thinking
> what no one else has thought".  ~ Albert Szent-Györgyi
>
> Sent from my iPad
>
> Begin forwarded message:
>
> *From:* Dostavvy <info at dotsavvyafrica.com>
> *Date:* 1 April 2016 at 7:32:57 AM EAT
> *To:* alyhussein at me.com
> *Subject:* *Dotsavvy Launches SavvyRide, A Free Ad-Support Taxi Mobile
> App*
> *Reply-To:* Dostavvy <info at dotsavvyafrica.com>
>
> Dotsavvy Launches SavvyRide, A Free Ad-Supported Taxi Mobile App For Kenya
> View this email in your browser
> <http://us12.campaign-archive1.com/?u=3b2c4e7dd8ef3ba58f32630ce&id=4282a7d51c&e=8aeaaea518>
> Dotsavvy Launches SavvyRide, A Free Ad-Supported Taxi Mobile App For Kenya
>
> *Dotsavvy Limited (Dotsavvy)
> <http://dotsavvyafrica.us12.list-manage.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=12584312cc&e=8aeaaea518>,
> Kenya’s first Digital Business Agency is set to launch SavvyRide, a free
> on-demand taxi mobile app and service supported though advertising*
>
> Nairobi, 1st April 2016 - Kenya’s on-demand digital services space is set
> to experience the arrival of SavvyRide, a new and free on-demand taxi
> mobile app to be launched by Dotsavvy from the 1st April 2016. SavvyRide,
> as Dotsavvy will be soon be rebranded, is an innovative mobile app that
> enables commuters throughput Kenya to simply ‘push the button’ on their
> mobile devices and a taxi will come to their location within minutes, for a
> free ride.
>
> SavvyRide is different from other players in this space such as Uber and
> Easy Taxi in that it offers its on-demand taxi service free of charge and
> makes money by running ads on dedicated high definition (HD) screens
> throughout its taxis. This means that commuters can travel for free
> throughout Kenya and all they need to do is watch TV commercials for the
> duration of their trip.
>
> According to Sarah Ntiro, SavvyRide’s Project Manager, the service was
> developed after over a year of on the ground research to find out what
> Kenyan consumers were looking for when it came to on-demand taxi services.
> This research informed the decision to launch SavvyRide to disrupt Kenya’s
> incumbent on-demand taxi services.
>
> ‘By offering SavvyRide, we are making it possible for Kenyans to travel
> throughout the county for free. No one can argue that this is a value
> proposition that is hard to beat. As a result, our modest projections show
> that we can capture over 20% marketshare of the on-demand taxi services
> market by July 2016 on this basis’ said Sarah Ntiro.
>
> SavvyRide will initially be rolled-out from 1st April 2016 in Nairobi and
> its environs and will expand over the next few months to Mombasa, Kisumu,
> Nakuru and Eldoret. The SavvyRide team has already been recruiting hundreds
> of taxi drivers in Nairobi who are eager to get started as they want to
> compete
> with Uber and Easy Taxi drivers on equal terms.
>
> SavvyRide has also secured key brand advertisers who want to market their
> offerings to SavvyRide customers as they commute using the free service.
> SavvyRide’s ultimate ambition is to expand the service not just in Kenya
> but across Africa and the rest of the world with its radically disruptive
> business model.
>
> SavvyRide will be available for download on Google Play and the Apple App
> Store from today, the 1st April 2016.
>
> Do remember that today is the 1st April 2016 so this is the perfect day to
> launch SavvyRide.
>
> *Media Contacts*
>
> Sarah Ntiro
> SavvyRide Project Manager
> Email: sarah at dotsavvyafrica.com
> Phone: +254 20 8077108/9
>
> <http://dotsavvyafrica.us12.list-manage2.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=3e3beec5db&e=8aeaaea518>
>
> <http://dotsavvyafrica.us12.list-manage.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=c629474b81&e=8aeaaea518>
>
> <http://dotsavvyafrica.us12.list-manage.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=d10a23ba0c&e=8aeaaea518>
> *Copyright © 2016 Dotsavvy, All rights reserved.*
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>
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> Dotsavvy
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> Nairobi 00200
> Kenya
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