[kictanet] Dotsavvy Launches SavvyRide, A Free Ad-Support Taxi Mobile App

Martin Gicheru martingicheru at gmail.com
Fri Apr 1 12:45:18 EAT 2016


Yes Ali and Moses you can come clean now that Fools' day is done.

Regards,
Gicheru Martin
Techweez

On Fri, Apr 1, 2016 at 12:42 PM, Rosemary Koech-Kimwatu via kictanet <
kictanet at lists.kictanet.or.ke> wrote:

> Lol!
>
> Is it just me or do i read April Fool's all over............well played
> Dotsavvy, well played (Clap! Clap! )
>
>
> Regards,
>
> Rosemary Koech-Kimwatu
> Twitter:@TechWakili
> Tel:+254 718181644/771632344
>
>
>
> On Fri, Apr 1, 2016 at 8:49 AM, Ali Hussein via kictanet <
> kictanet at lists.kictanet.or.ke> wrote:
>
>> Hi All
>>
>> This might be of interest..
>>
>> *Ali Hussein*
>> +254 0713 601113 / 0770906375
>>
>> Twitter: @AliHKassim
>>
>> Skype: abu-jomo
>>
>> LinkedIn: http://ke.linkedin.com/in/alihkassim
>>
>>
>> "Discovery consists in seeing what everyone else has seen and thinking
>> what no one else has thought".  ~ Albert Szent-Györgyi
>>
>> Sent from my iPad
>>
>>
>> *Ali Hussein*
>> *Principal*
>> *Hussein & Associates*
>> +254 0713 601113 / 0770906375
>>
>> Twitter: @AliHKassim
>>
>> Skype: abu-jomo
>>
>> LinkedIn: http://ke.linkedin.com/in/alihkassim
>>
>>
>> "Discovery consists in seeing what everyone else has seen and thinking
>> what no one else has thought".  ~ Albert Szent-Györgyi
>>
>> Sent from my iPad
>>
>> Begin forwarded message:
>>
>> *From:* Dostavvy <info at dotsavvyafrica.com>
>> *Date:* 1 April 2016 at 7:32:57 AM EAT
>> *To:* alyhussein at me.com
>> *Subject:* *Dotsavvy Launches SavvyRide, A Free Ad-Support Taxi Mobile
>> App*
>> *Reply-To:* Dostavvy <info at dotsavvyafrica.com>
>>
>> Dotsavvy Launches SavvyRide, A Free Ad-Supported Taxi Mobile App For
>> Kenya
>> View this email in your browser
>> <http://us12.campaign-archive1.com/?u=3b2c4e7dd8ef3ba58f32630ce&id=4282a7d51c&e=8aeaaea518>
>> Dotsavvy Launches SavvyRide, A Free Ad-Supported Taxi Mobile App For Kenya
>>
>> *Dotsavvy Limited (Dotsavvy)
>> <http://dotsavvyafrica.us12.list-manage.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=12584312cc&e=8aeaaea518>,
>> Kenya’s first Digital Business Agency is set to launch SavvyRide, a free
>> on-demand taxi mobile app and service supported though advertising*
>>
>> Nairobi, 1st April 2016 - Kenya’s on-demand digital services space is set
>> to experience the arrival of SavvyRide, a new and free on-demand taxi
>> mobile app to be launched by Dotsavvy from the 1st April 2016. SavvyRide,
>> as Dotsavvy will be soon be rebranded, is an innovative mobile app that
>> enables commuters throughput Kenya to simply ‘push the button’ on their
>> mobile devices and a taxi will come to their location within minutes, for a
>> free ride.
>>
>> SavvyRide is different from other players in this space such as Uber and
>> Easy Taxi in that it offers its on-demand taxi service free of charge and
>> makes money by running ads on dedicated high definition (HD) screens
>> throughout its taxis. This means that commuters can travel for free
>> throughout Kenya and all they need to do is watch TV commercials for the
>> duration of their trip.
>>
>> According to Sarah Ntiro, SavvyRide’s Project Manager, the service was
>> developed after over a year of on the ground research to find out what
>> Kenyan consumers were looking for when it came to on-demand taxi services.
>> This research informed the decision to launch SavvyRide to disrupt Kenya’s
>> incumbent on-demand taxi services.
>>
>> ‘By offering SavvyRide, we are making it possible for Kenyans to travel
>> throughout the county for free. No one can argue that this is a value
>> proposition that is hard to beat. As a result, our modest projections show
>> that we can capture over 20% marketshare of the on-demand taxi services
>> market by July 2016 on this basis’ said Sarah Ntiro.
>>
>> SavvyRide will initially be rolled-out from 1st April 2016 in Nairobi and
>> its environs and will expand over the next few months to Mombasa, Kisumu,
>> Nakuru and Eldoret. The SavvyRide team has already been recruiting hundreds
>> of taxi drivers in Nairobi who are eager to get started as they want to
>> compete
>> with Uber and Easy Taxi drivers on equal terms.
>>
>> SavvyRide has also secured key brand advertisers who want to market their
>> offerings to SavvyRide customers as they commute using the free service.
>> SavvyRide’s ultimate ambition is to expand the service not just in Kenya
>> but across Africa and the rest of the world with its radically disruptive
>> business model.
>>
>> SavvyRide will be available for download on Google Play and the Apple App
>> Store from today, the 1st April 2016.
>>
>> Do remember that today is the 1st April 2016 so this is the perfect day
>> to launch SavvyRide.
>>
>> *Media Contacts*
>>
>> Sarah Ntiro
>> SavvyRide Project Manager
>> Email: sarah at dotsavvyafrica.com
>> Phone: +254 20 8077108/9
>>
>> <http://dotsavvyafrica.us12.list-manage2.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=3e3beec5db&e=8aeaaea518>
>>
>> <http://dotsavvyafrica.us12.list-manage.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=c629474b81&e=8aeaaea518>
>>
>> <http://dotsavvyafrica.us12.list-manage.com/track/click?u=3b2c4e7dd8ef3ba58f32630ce&id=d10a23ba0c&e=8aeaaea518>
>> *Copyright © 2016 Dotsavvy, All rights reserved.*
>> You were added to this list to receive email communications from Dotsavvy
>>
>> *Our mailing address is:*
>> Dotsavvy
>> P.O.Box 2484-00200
>> Nairobi 00200
>> Kenya
>>
>> Add us to your address book
>> <http://dotsavvyafrica.us12.list-manage.com/vcard?u=3b2c4e7dd8ef3ba58f32630ce&id=d46267fcd5>
>>
>>
>> Want to change how you receive these emails?
>> You can update your preferences
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>> or unsubscribe from this list
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>>
>>
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> The Kenya ICT Action Network (KICTANet) is a multi-stakeholder platform
> for people and institutions interested and involved in ICT policy and
> regulation. The network aims to act as a catalyst for reform in the ICT
> sector in support of the national aim of ICT enabled growth and development.
>
> KICTANetiquette : Adhere to the same standards of acceptable behaviors
> online that you follow in real life: respect people's times and bandwidth,
> share knowledge, don't flame or abuse or personalize, respect privacy, do
> not spam, do not market your wares or qualifications.
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