[kictanet] Bob ups the corporate warfare strategy

[muriuki mureithi]

Hi 

------Restructuring presents a paradigm shift in the thinking and operations
of both staff and business partners. Already, staff have been taken through
the strategy, which Mr Collymore describes as a shift from the past to the
present. 

"From output to outcomes, from value propositions to value conversations,
from differentiated products to products that make a difference, from value
chains to value cycles, from competitive advantage to constructive
advantage," is how he sums up the new direction.  --- Bob quoted  by DN
Smart company
http://www.nation.co.ke/Features/smartcompany/Silver+lining+in+Safaricom+sha
ke+up++/-/1226/1130072/-/dctddjz/-/index.html 

 

 

Where can I get some academic writing on these concepts and where applied? 

 

 

 

cheers 

 

Muriuki Mureithi 

 

Its only when you hitch yourself up to something bigger than yourself that
you realise your true potential - barrack obama US President

 

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