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<p class=MsoNormal style='margin-bottom:12.0pt;line-height:15.6pt;background:
white'><span lang=EN style='font-family:"Times New Roman","serif";color:#333333'>Hi
<o:p></o:p></span></p>

<p class=MsoNormal style='margin-bottom:12.0pt;line-height:15.6pt;background:
white'><span lang=EN style='font-family:"Times New Roman","serif";color:#333333'>------Restructuring
presents a paradigm shift in the thinking and operations of both staff and
business partners. Already, staff have been taken through the strategy, which
Mr Collymore describes as a shift from the past to the present. <o:p></o:p></span></p>

<p class=MsoNormal style='line-height:15.6pt;background:white'><i><span
lang=EN style='font-family:"Times New Roman","serif";color:#333333'>“From
output to outcomes, from value propositions to value conversations, from
differentiated products to products that make a difference, from value chains
to value cycles, from competitive advantage to constructive advantage,”</span></i><span
lang=EN style='font-family:"Times New Roman","serif";color:#333333'> is how he
sums up the new direction.  --- Bob quoted  by DN Smart company <a
href="http://www.nation.co.ke/Features/smartcompany/Silver+lining+in+Safaricom+shake+up++/-/1226/1130072/-/dctddjz/-/index.html">http://www.nation.co.ke/Features/smartcompany/Silver+lining+in+Safaricom+shake+up++/-/1226/1130072/-/dctddjz/-/index.html</a>
<o:p></o:p></span></p>

<p class=MsoNormal><o:p> </o:p></p>

<p class=MsoNormal><o:p> </o:p></p>

<p class=MsoNormal>Where can I get some academic writing on these concepts and
where applied? <o:p></o:p></p>

<p class=MsoNormal><o:p> </o:p></p>

<p class=MsoNormal><o:p> </o:p></p>

<p class=MsoNormal><o:p> </o:p></p>

<p class=MsoNormal>cheers <o:p></o:p></p>

<p class=MsoNormal><o:p> </o:p></p>

<p class=MsoNormal>Muriuki Mureithi <o:p></o:p></p>

<p class=MsoNormal><o:p> </o:p></p>

<p class=MsoNormal><b><span style='font-size:10.0pt;font-family:Pristina;
color:red'>Its only when you hitch yourself up to something bigger than
yourself that you realise your true potential - barrack obama US President</span></b><o:p></o:p></p>

<p class=MsoNormal><o:p> </o:p></p>

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