[kictanet] [Skunkworks] Fwd: CCK PRESS RELEASE ON AIRTEL'S PROMOTIONAL TARIFF - FEELANGA FREE

Walubengo J jwalu at yahoo.com
Fri Jan 21 11:26:34 EAT 2011


haha!

"feelanga free" was not permanent after all; there's always a catch when running below operational cost. The catch here was simply grab customers from rivals and 3mths down the road remind them of the small print "that this was a promotion"...

walu. 

--- On Fri, 1/21/11, Odhiambo Washington <odhiambo at gmail.com> wrote:

From: Odhiambo Washington <odhiambo at gmail.com>
Subject: Re: [kictanet] [Skunkworks] Fwd: CCK PRESS RELEASE ON AIRTEL'S PROMOTIONAL TARIFF - FEELANGA FREE
To: jwalu at yahoo.com
Cc: "KICTAnet ICT Policy Discussions" <kictanet at lists.kictanet.or.ke>
Date: Friday, January 21, 2011, 11:01 AM



On Fri, Jan 21, 2011 at 10:25 AM, Larry Madowo <lmadowo at ke.nationmedia.com> wrote:


This might interest some of you

---------- Forwarded message ----------
From: Alwala, Rachel 
Date: Thu, Jan 20, 2011 at 7:23 PM
Subject: CCK PRESS RELEASE ON AIRTEL'S PROMOTIONAL TARIFF - FEELANGA FREE




Cc: CPR team <CPRteam at cck.go.ke>

















 
  
  
   
    
    
    PRESS
    RELEASE 
    
    
   
  
   
 


                                                
          

 

 

20th January 2011

 

STATEMENT FROM CCK ON AIRTEL’S
PROMOTIONAL TARIFF – FEELANGA FREE 

 

The Communications Commission of Kenya
issued an Interconnection Determination for termination rates of both voice and
Short Message Services (SMS), on 16th July 2010 and 1st January
2011, respectively, following the telecommunication network cost study
undertaken by Analysys Mason on behalf of the Commission.  

 

The Commission expected that the
reduction of Interconnection termination rates would influence reduction in
retail tariffs and consequently generate more competition in the market. 
Subsequently there has been considerable reduction of retail tariffs both for
voice services and SMS, which has resulted in a significant increase in minutes
of use on the GSM networks in the country.  This is an indication of
positive market response to the changes in prices.  

 

Airtel Networks Kenya Limited, recently
launched an offer in the market under the name, feelanga free, costing
the on-net calls at a retail price of Ksh. 1 per minute from 6am to 6pm. Based
on the information availed at the launch, the public has perceived it as a
permanent tariff.  Further, the Commission has received a complaint filed
by one of the GSM Network operators that it is not clear whether feelanga
free is a promotion or permanent tariff. Upon enquiry by the Commission,
Airtel Networks Kenya Limited has since clarified that feelanga free is
a promotional tariff, w.e.f, 13th January 2011.  The Commission
has further instructed Airtel Networks Kenya Limited, to comply with the
promotional guidelines as provided in the Kenya Information and Communications
(Tariff) Regulation, 2010.

 

The Commission also wishes to emphasize
that network operators are free to adopt business models that suit them.
Matters of cost structures and profitability are therefore left for the
determination of individual operators.  The mandate of the Commission is
purely guided by the Sector Legislation and Regulations in force. 

 

Issued by:  

 

Charles. J. K. Njoroge

Director General 

Communications Commission of Kenya 

PO Box 14448

Nairobi 00800

Tel:  4242000

Fax:  4451866

Email:  info at cck.go.ke





I wonder what the promotional guidelines say. I don't have time to read the documents that spells those. Anyone? 


That sentence says it all though. If the business model 
suits Airtel, I wonder why anyone outside the Airtel conglomerate is 
complaining.

Isn't it the same "pilipili usioila..."? 

I still feel the
 PSs statements were biased towards a certain player, and the issue of 
the constitution was the smoke screen used!


-- 
Best regards,
Odhiambo WASHINGTON,
Nairobi,KE
+254733744121/+254722743223
_ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ 


Damn!!



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