[kictanet] KENYA ICT BOARD LAUNCHES THE KENYA BPO VALUE PROPOSITION AS KENCALL WINS TOP GLOBAL BPO AWARD

[Lucy Odhiambo]

*KENYA ICT BOARD NEWS*





KENYA ICT BOARD LAUNCHES THE KENYA BPO VALUE PROPOSITION AS KENCALL WINS TOP
GLOBAL BPO AWARD
* * *Nairobi, 25th September 2008*



The Kenya ICT Board led a delegation of 19 Kenyans comprising BPO Operators,
BPO Society, CCK, and government officials to the Birmingham Call Centre
Focus Expo September 17th-18th, 2008.

*The Kenya Delegation*

* *

1.     Catherine Ngahu – Chairperson Kenya ICT Board

2.     Eunice Kariuki – Deputy CEO Marketing, Kenya ICT Board

3.     Cynthia Kahumbura- Marketing Assistant Kenya ICT Board

4.     Ernest Kerich –Director, Department of Film Services

5.     Peter Alubale – Senior Deputy Secretary – Ministry of Information and
Communications

6.     Gilda Odera – Chairperson – Kenya BPO&CC Society

7.     Peres Were – Marketing – Kenya BPO&CC Society

8.     Christopher Wambua  CCK – Head of Communications

9.     Nik Nesbitt – Kencall

10. Eric Nesbitt – Kencall

11.  Pauline Kamande- Kencall

12. Munjal Shah – Kentech Data ( BPO Operator)

13.  Evan Mwangi – Kentech Data( BPO Operator)

14. Lucy Mwatibo Kentech ( BPO Operator)

15. Joan Ambutu – Potential investor

16.  Aloisius Obare – Consumer Kenya ( BPO Operator)

17. Joe Kigara – Preciss International ( BPO Operator)

18.  Bonny Butaji – Department of Film Services

19. Francis Gatho - Databit





On Monday 16th September, Kenya ICT Board along with a delegation of Kenyan
industry players and stakeholders launched the country's BPO Value
proposition to the European market at the Call Centre Expo in Birmingham.

Business Process Outsourcing has been identified as the sixth pillar of the
economy in Vision 2030, delivering wealth and job creation to Kenyans.

The board invested over Ksh 11million to ensure that Kenya's participation
was world class.

The cost included an impressive stand, a cocktail in Birmingham and another
in London for the Diaspora and travel allowances for the delegation.

The Deputy CEO marketing ,Eunice Kariuki explained that the Kenya BPO value
proposition spells out Kenya's BPO and Off-shoring value Proposition which
is summarised under 3 broad areas namely a thriving economy, a growing BPO
industry and public sector commitment to the growth of  the outsourcing
industry.



On Tuesday, 16 September 2008, only a day after the launch of the country's
BPO value proposition, Kencall, the largest call center in Kenya, bagged the
prestigious award of the Non-European Call Centre of the Year at the
European Call Center Awards, 2008. The glamorous 2008 European Call Center
Awards was held in Birmingham, UK.



It was a proud day for Kenya as Kencall emerged the winner after
beatingthree others finalists -  24-7 (India) who were also the
winners of the
award last year, EMP Marketing and Promotion (UAE) and Vodacom (South
Africa). Nik Nesbit, CEO Kencall received the award a before a crowd of over
1,000 people drawn from the prestigious European Call Centre Industry,
confirming that Kenya is indeed a real contender in this multibillion dollar
industry.  Nik Nesbitt, Kencall's CEO commented 'This is a milestone for
Kencall. We owe this great achievement to the hard work and dedication of
our staff at Kencall. Their thorough training and commitment to quality has
been recognized as the best in the world. Congratulations to the team!'



Catherine Ngahu, Kenya ICT Board's chairperson speaking at the awards dinner
commented, "Kencall has outperformed some of the world's top BPO industry
players, demonstrating that the Kenya BPO product stands for quality, and
excellence. This is a victory for the industry and the country on the whole.
We congratulate them for achieving this notable achievement and we would
like to reiterate our support for all the industry players.'



Business process Outsourcing (BPO) is the contracting of a third party to
perform non-core functions e.g. call centre, data entry so as gain some
competitive advantage such as cost saving. The main worldwide recognized BPO
hubs have traditionally been Asian countries.



The expo was an eye opener for BPO Operators exposing them to the
international world of outsourcing. They had a chance to meet personnel from
BPO companies all over the world, gain an understanding of the investment
requirements to compete on a global scale and know what is available in
terms of software and hardware to support their business.



The Kenya ICT Board launched the Kenya Value proposition to the Diaspora on
19th September, 2008 at a cocktail at the Hilton Kensington, after a
successful participation in the 10th annual Call Center Expo in Birmingham.

Kenyans in London showed up in the hundreds and were exceedingly interested
in BPO in Kenya. Speaking at the Expo, Eunice Kariuki the boards Deputy
Managing Director in charge of marketing, reiterated the boards support for
the industry saying 'Kenya ICT board is committed to marketing Kenya as an
ICT destination - we have a strong value proposition and we call upon the
diaspora to take advantage of the enormous opportunity and invest in the
sector.'



And with the opportunities in the industry explained to them, it is expected
that the Diaspora will play a key role in boosting the BPO industry.

The Kenya Delegation returned on 23rd September, 2008. We congratulate them
on all their great achievements.



- ENDS -







*Enquiries*



Lucy Odhiambo Email: lodhiambo at ict.co.ke Tel: +254 20 2093040 / 0737 839047



About Kenya ICT Board:

The Kenya ICT Board was established by HE President Mwai Kibaki, as a state
corporation under the State Corporations Act Cap. 446 on 19th February 2007.


The achievement of an information-based society is one of the main
priorities of the Government towards the realization of national development
goals and objectives for wealth and employment creation. ICT is one of the
fastest growing sectors in the country. Harnessing of ICT will therefore
help the Government to realize a number of its key public policy objectives.

The objectives of the Kenya ICT Board include: To develop, launch and
sustain a globally compelling brand marketing campaign for Kenya ICT, To
develop and promote competitive ICT industries in Kenya, To develop world
class Kenyan ICT institutions and  To increase ICT access.



www.ict.go.ke



About Call Center Expo, 2008



Call Center Expo has been dubbed Europe's number 1 Exhibition for customer
contact solutions.



It is held every year at the NEC from 16th -17th Sept in Birmingham, UK from
10.00 a.m. to 5.00 p.m daily. The Expo has four main tracks that run
concurrently: Customer Management Expo, CCF Conference, Service Management
Expo and European Call Centre Awards.

* *

This year, KenCall (www.kencall.com) has bagged the Top Non-European Call
Centre Award against centers from around the world.



www.callcentre-expo.co.uk



-- 

Lucy Gachui Odhaimbo
Communications Manager
Kenya ICT Board
12th Floor Telposta Towers
PO Box 27150 - 00100
Nairobi, Kenya
Cell 0722 839049
Tel: 254-020-2093040
www.ict.go.ke
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <https://lists.kictanet.or.ke/pipermail/kictanet/attachments/20080926/b270ea75/attachment.htm>