[kictanet] Cambridge Analytica and the Kenyan Elections

Wed May 10 14:30:27 EAT 2017

Not even sure where to begin but what's is evident #fakenews is here with
us. As we all know, take everything you hear with a pinch of salt.

Am curious really about the data angle and why FB "may" not work, the MO of
CA was based on algorithms based on Vector models that defined "forests" ie
they had sub-recruited 000's of agents on the ground (most of these were
actually volunteer and go literary knock on door to door to ask for
views from the electorate, this were fed onto tablets and data was received
at CA where we would analyse. However this was not the important message -
what defined campaign messages were what was not said ie Obese, special
needs child, alcoholic, divorced, jobless etc and these data is what
defined campaign messages on specific areas.

Facebook am afraid does not cut it in .KE

Regards,

E Njoroge Mwangi
Technology| FINTECH | Big Data

Cell +44 7539372742
Skype: Erick.mwangi

On Wed, May 10, 2017 at 12:07 PM, Ngigi Waithaka via kictanet <
kictanet at lists.kictanet.or.ke> wrote:

> ++1
>
> You could argue that the last elections were won by 8000 votes....
>
> The 6M Facebook users is the largest constituency that every party should
> focus on big time. Forget the TV/Radio ads/Road shows... first target the
> FB Users with micro-advertising everything else will fall into place...m
>
> Rgds
>
> On 10 May 2017 1:35 p.m., "Ali Hussein via kictanet" <
> kictanet at lists.kictanet.or.ke> wrote:
>
>> Grace and all
>>
>> There is enough digital data in this country to tip an election. With
>> over 6 million Facebook users (Maybe the FB team on this list can verify
>> it), with our own version of fake news and negative websites going up both
>> for and against the incumbents and the opposition, with Kenyans being one
>> of the most digitally savvy in the continent the stage is set for
>> interesting times.
>>
>> One thing is for sure - We have enough digital data in this country to
>> tip an election.
>>
>> We are now mainstream digitally. Fact.
>>
>> Oh..And NASA also has the equivalent of CA on their side. :-) So this is
>> evenly matched when it comes to digital arsenals. All I can tell you guys
>> is this:-
>>
>> Buy popcorn, a coke, or your other favourite drink and enjoy the show.
>> Just don't forget to vote for your favourite candidate!! Or Party! :-)
>>
>> Regards
>>
>> *Ali Hussein*
>>
>> *Principal*
>>
>> *Hussein & Associates*
>>
>>
>>
>> Tel: +254 713 601113
>>
>> Twitter: @AliHKassim
>>
>> Skype: abu-jomo
>>
>> LinkedIn: http://ke.linkedin.com/in/alihkassim
>> <http://ke.linkedin.com/in/alihkassim>
>>
>>
>> 13th Floor , Delta Towers, Oracle Wing,
>>
>> Chiromo Road, Westlands,
>>
>> Nairobi, Kenya.
>>
>> Any information of a personal nature expressed in this email are purely
>> mine and do not necessarily reflect the official positions of the
>> organizations that I work with.
>>
>> On Wed, May 10, 2017 at 12:29 PM, Grace Mutung'u via kictanet <
>> kictanet at lists.kictanet.or.ke> wrote:
>>
>>> Jubilee has contracted the services of global data mining company
>>> Cambridge Analytica in the run-up to the August presidential election.
>>>
>>> http://www.the-star.co.ke/news/2017/05/10/uhuru-hires-data-f
>>> irm-behind-trump-brexit-victories_c1557720
>>>
>>> Do we really have that much data in Kenya for the kind of data mining
>>> that Cambridge Analytica allegedly carries out?
>>> Interesting times....
>>>
>>> _______________________________________________
>>> kictanet mailing list
>>> kictanet at lists.kictanet.or.ke
>>> https://lists.kictanet.or.ke/mailman/listinfo/kictanet
>>> Twitter: http://twitter.com/kictanet
>>> Facebook: https://www.facebook.com/KICTANet/
>>>
>>> Unsubscribe or change your options at https://lists.kictanet.or.ke/m
>>> ailman/options/kictanet/info%40alyhussein.com
>>>
>>> The Kenya ICT Action Network (KICTANet) is a multi-stakeholder platform
>>> for people and institutions interested and involved in ICT policy and
>>> regulation. The network aims to act as a catalyst for reform in the ICT
>>> sector in support of the national aim of ICT enabled growth and development.
>>>
>>> KICTANetiquette : Adhere to the same standards of acceptable behaviors
>>> online that you follow in real life: respect people's times and bandwidth,
>>> share knowledge, don't flame or abuse or personalize, respect privacy, do
>>> not spam, do not market your wares or qualifications.
>>>
>>
>>
>> _______________________________________________
>> kictanet mailing list
>> kictanet at lists.kictanet.or.ke
>> https://lists.kictanet.or.ke/mailman/listinfo/kictanet
>> Twitter: http://twitter.com/kictanet
>> Facebook: https://www.facebook.com/KICTANet/
>>
>> Unsubscribe or change your options at https://lists.kictanet.or.ke/m
>> ailman/options/kictanet/ngigi%40at.co.ke
>>
>> The Kenya ICT Action Network (KICTANet) is a multi-stakeholder platform
>> for people and institutions interested and involved in ICT policy and
>> regulation. The network aims to act as a catalyst for reform in the ICT
>> sector in support of the national aim of ICT enabled growth and development.
>>
>> KICTANetiquette : Adhere to the same standards of acceptable behaviors
>> online that you follow in real life: respect people's times and bandwidth,
>> share knowledge, don't flame or abuse or personalize, respect privacy, do
>> not spam, do not market your wares or qualifications.
>>
>
> _______________________________________________
> kictanet mailing list
> kictanet at lists.kictanet.or.ke
> https://lists.kictanet.or.ke/mailman/listinfo/kictanet
> Twitter: http://twitter.com/kictanet
> Facebook: https://www.facebook.com/KICTANet/
>
> Unsubscribe or change your options at https://lists.kictanet.or.ke/
> mailman/options/kictanet/erick.mwangi%40gmail.com
>
> The Kenya ICT Action Network (KICTANet) is a multi-stakeholder platform
> for people and institutions interested and involved in ICT policy and
> regulation. The network aims to act as a catalyst for reform in the ICT
> sector in support of the national aim of ICT enabled growth and development.
>
> KICTANetiquette : Adhere to the same standards of acceptable behaviors
> online that you follow in real life: respect people's times and bandwidth,
> share knowledge, don't flame or abuse or personalize, respect privacy, do
> not spam, do not market your wares or qualifications.
>
-------------- next part --------------
An HTML attachment was scrubbed...
URL: <https://lists.kictanet.or.ke/pipermail/kictanet/attachments/20170510/377fd4e8/attachment.htm>