[kictanet] Cambridge Analytica and the Kenyan Elections

Douglas Gichuki dgichuki at strathmore.edu
Wed May 10 14:24:45 EAT 2017


A major question for CA to answer is the quantum of voter fluidity in the
Kenyan ecosystem. That is; what is the likelihood that there is an actual
swing vote in Kenya? Are these swing voters online and on social media?

The two major political groupings draw their support from what seem to be
unmovable, unwavering and unquestioning bases. This is largely because of
the central organising question of our politics around ethnic nationalism.
As such, the exasperated voter in the middle is likely to be voting for a
fringe candidate, or not voting at all. In this climate, who will CA be
targeting with their psychometrics?


On May 10, 2017 1:07 PM, "John Ndavula via kictanet" <
kictanet at lists.kictanet.or.ke> wrote:

In my book *Social Media Adoption and Campaigns in Kenya**, *scheduled for
publication in June this year, I explore the relationship between social
media and politics, more precisely the political campaign. One of the
questions I address is: What power do social media exercise in the
political campaign process in Kenya? Although my empirical data is hinged
on the 2013 general elections, it is interesting to note that this question
continues to excite interest in the 2017 political campaigns.


John Ndavula

On Wed, May 10, 2017 at 1:58 PM, Mutemi wa Kiama via kictanet <
kictanet at lists.kictanet.or.ke> wrote:

> Which company are NASA using?
>
> Edwin Kiama
>
> Thoughts become things... choose the good ones!
>
> ------------------------------------------------------------
> -------------------------------------------
> Social Justice Entrepreneur, Human Rights Defender,
>
> #DevolutionIsRevolution Champion
>
> The Wanjiku Agenda Kenya Foundation (WAKenya)
> Ordinary, fearless Kenyans.
>
> https://www.facebook.com/wanjikurevolutionkenya
>
> https://twitter.com/WanjikuRevolt
>
> https://plus.google.com/u/1/+WanjikuMapinduzi/posts
>
> http://www.scribd.com/wmkenya
>
>
> "Never doubt that a small group of thoughtful, committed people can change
> the world. Indeed, it is the only thing that ever has." ~Margaret Mead
>
>
>
> On 10 May 2017 1:35 p.m., "Ali Hussein via kictanet" <
> kictanet at lists.kictanet.or.ke> wrote:
>
> Grace and all
>
> There is enough digital data in this country to tip an election. With over
> 6 million Facebook users (Maybe the FB team on this list can verify it),
> with our own version of fake news and negative websites going up both for
> and against the incumbents and the opposition, with Kenyans being one of
> the most digitally savvy in the continent the stage is set for interesting
> times.
>
> One thing is for sure - We have enough digital data in this country to tip
> an election.
>
> We are now mainstream digitally. Fact.
>
> Oh..And NASA also has the equivalent of CA on their side. :-) So this is
> evenly matched when it comes to digital arsenals. All I can tell you guys
> is this:-
>
> Buy popcorn, a coke, or your other favourite drink and enjoy the show.
> Just don't forget to vote for your favourite candidate!! Or Party! :-)
>
> Regards
>
> *Ali Hussein*
>
> *Principal*
>
> *Hussein & Associates*
>
>
>
> Tel: +254 713 601113
>
> Twitter: @AliHKassim
>
> Skype: abu-jomo
>
> LinkedIn: http://ke.linkedin.com/in/alihkassim
> <http://ke.linkedin.com/in/alihkassim>
>
>
> 13th Floor , Delta Towers, Oracle Wing,
>
> Chiromo Road, Westlands,
>
> Nairobi, Kenya.
>
> Any information of a personal nature expressed in this email are purely
> mine and do not necessarily reflect the official positions of the
> organizations that I work with.
>
> On Wed, May 10, 2017 at 12:29 PM, Grace Mutung'u via kictanet <
> kictanet at lists.kictanet.or.ke> wrote:
>
>> Jubilee has contracted the services of global data mining company
>> Cambridge Analytica in the run-up to the August presidential election.
>>
>> http://www.the-star.co.ke/news/2017/05/10/uhuru-hires-data-f
>> irm-behind-trump-brexit-victories_c1557720
>>
>> Do we really have that much data in Kenya for the kind of data mining
>> that Cambridge Analytica allegedly carries out?
>> Interesting times....
>>
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