[kictanet] Facebook's real risk

[Ali Hussein]

Well put Moses.

My take home today is:-

Digital in-breeding. As Swaleh Mdoe would say - Tafakari hayo.

Ali Hussein
Principal
Hussein & Associates
+254 0713 601113 

Twitter: @AliHKassim
Skype: abu-jomo
LinkedIn: http://ke.linkedin.com/in/alihkassim


"Discovery consists in seeing what everyone else has seen and thinking what no one else has thought".  ~ Albert Szent-Györgyi

Sent from my iPad

> On 21 Nov 2016, at 6:34 PM, Moses Karanja <mosekaranja at gmail.com> wrote:
> 
> I think the biggest tragedy we face, not just as Kenyans but as humans, is the behavior of teaming with only those we agree with. 
> This takes two levels. 
> Consciously: Some shares a news item on your timeline about a topic you find disgusting. You unfriend or unfollow them. 
> Unconsciously: Social network algorithms study your behavior and show you those things they think you 'like'. 
> The end result is you have a busy social media life but you are only interacting with those who look like you. 
> We end up with very weak social genes thanks to 'digital in-breeding'. 
> Individuals can work on the first one - a very steep socialization process though. 
> The issue is the second level; can social networks rewrite their algorithms to bring diversity to their subscribers at the cost of weakened business models that depend on engagement and personalization of online experiences. 
> 
> This is not a simple problem and even if Facebook fixes the 'Fake News' problem, this 'digital in-breeding' will still lurk with us, not forgetting that other social media platforms have a responsibility too. 
> 
> -Moses
> 
>> On 21/11/2016 18:14, kictanet-request at lists.kictanet.or.ke wrote:
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