[kictanet] Another unfounded prominent story by Daily Nation on #DigitalMigration

Victor bwire vicbwire at gmail.com
Thu Jan 15 15:31:24 EAT 2015


Would b interested in getting formal refusal by the media houses to run the
adverts.  Or any comms on the issue on some work we r doing
On 15/01/2015 3:21 PM, "Consumers Federation of Kenya (COFEK) via kictanet"
<kictanet at lists.kictanet.or.ke> wrote:

> Dear Listers,
>
>
>
> We hereby share the prominent page 3 “Daily Nation” story on digital
> migration >>
> http://www.nation.co.ke/news/digital-migration-Kenya-poll/-/1056/2589266/-/no0q5v/-/index.html
> which we find either skewed and or inconsistent with the study by GeoPoll
> (whose methodology, sampling and conclusions raise more questions than
> answers) >>
> http://blog.geopoll.com/kenyas-analogue-to-digital-switch?utm_content=11150129&utm_medium=social&utm_source=twitter
>
>
>
> It remains inconceivable to us as towhy a national survey was taken when *part
> digital migration* (NTV, KTN and Citizen are still on simulcast) happened
> in Nairobi. Again, why a more reliable local firm would not be relied upon,
> it is equally baffling. A random (non-targeted) and non-scientific lean
> sample of 400, reportedly of over 35 years, spread across Kenya for such
> conclusions? No one knows the education level of respondents.
>
>
>
> Lastly, why would “Daily Nation” mention “ignorance” on digital migration
> when they, among other media houses, could not accept running CA and other
> digital migration campaigns last year? But we could be wrong, too. We
> invite your incisive opinions on this matter. We have requested Daily
> Nation public editor (congratulations Mr Peter Mwaura) to check this
> article and whether some interests are not being declared by this respected
> media house.
>
>
>
> Kind regards,
>
>
>
> David Kedode
>
> Program Officer
>
> www.cofek.co.ke
>
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