[kictanet] Equity Bank vs Safaricom :-Round 2

[Walubengo J]

Listers,

I thought you might find this interesting, 

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After Equity Bank decided to directly play in the mobile money market by issuing its own SIM cards, we debated heatedly in a previous blog whether Safaricom had finally met its match.  At the time, it was assumed that Equity would be selling the traditional SIM card, which would require customers to either buy dual SIM-card phones or carry two phones in order to access services from two existing providers.

Even within the inconvenient scenario above, Equity with its large customer base was bound to pose some significant competition to the leading mobile money provider Safaricom.  The surprise, it seems, is the secret weapon Equity unveiled recently in the form of a Thin-SIM Card....
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Read more @
http://www.nation.co.ke/oped/blogs/dot9/walubengo/-/2274560/2453920/-/11d48l2z/-/index.html