[kictanet] How this happened (How Obama used Technology to stay ahead during the campaign)

Ali Hussein ali at hussein.me.ke
Wed Nov 7 16:41:00 EAT 2012


Gideon

Precisely..

Ali Hussein
CEO | 3mice interactive media Ltd
Principal | Telemedia Africa Ltd

+254 773/713 601113

Sent from my iPad

On Nov 7, 2012, at 4:50 PM, Gideon <gideonrop at gmail.com> wrote:

> Hi Ali, 
> 
> This is interesting , it was good to see the manner of technology used during the US polls , i must say it was top notch, the kind of crisp marketing and use of technology to understand the niche regions was amazing.
> 
> How about the analytics ,CNN and other media houses were able to give up to date info, removing the possibility of delay.
> 
> We are going to polls soon and it will  be encouraging to at least see some kind of replication, even if we will not go that top-notch, we have the resources to use and definitely the skill.
> 
> Allow me to repeat your question ..."Are there lessons here for our politicians? How can we engage (through proper use of technology) with all Kenyans to ensure we vote in the right leaders?"
> 
> Gideon Rop.
> 
> On Wed, Nov 7, 2012 at 1:18 PM, <kictanet-request at lists.kictanet.or.ke> wrote:
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>> Today's Topics:
>> 
>>    1. Fwd: How this happened (How Obama used Technology to      stay
>>       ahead during the campaign) (Ali Hussein)
>>    2. Re: Fwd: How this happened (How Obama used Technology to stay
>>       ahead during the campaign) (Odhiambo Washington)
>> 
>> 
>> ----------------------------------------------------------------------
>> 
>> Message: 1
>> Date: Wed, 7 Nov 2012 13:29:27 +0400
>> From: Ali Hussein <ali at hussein.me.ke>
>> To: KICTAnet ICT Policy Discussions <kictanet at lists.kictanet.or.ke>
>> Cc: KICTAnet ICT Policy Discussions <kictanet at lists.kictanet.or.ke>
>> Subject: [kictanet] Fwd: How this happened (How Obama used Technology
>>         to      stay ahead during the campaign)
>> Message-ID: <BDA973FB-3A17-413B-BF7F-51D2D431E619 at hussein.me.ke>
>> Content-Type: text/plain; charset="us-ascii"
>> 
>> Listers
>> 
>> Obama continued to stay ahead and the closeness of this election (despite the electorate college votes big margin the battle ground states were won with the slightest of margins) because of his team's sleek use of technology - especially the use of Big Data.
>> 
>> The ability to crunch the numbers and glean nuggets of pure gold in terms of voter trends and getting out the voters to vote for him really is the biggest lesson here. In my opinion of course.
>> 
>> Are there lessons here for our politicians? How can we engage (through proper use of technology) with all Kenyans to ensure we vote in the right leaders?
>> 
>> Or am I being an idealist and romantic and all this is just wishful thinking?
>> 
>> Ali Hussein
>> CEO | 3mice interactive media Ltd
>> Principal | Telemedia Africa Ltd
>> 
>> +254 773/713 601113
>> 
>> Sent from my iPad
>> 
>> Begin forwarded message:
>> 
>> > From: Barack Obama <info at barackobama.com>
>> > Date: November 7, 2012, 8:54:23 AM GMT+04:00
>> > To: <info at alyhussein.com>
>> > Subject: How this happened
>> > Reply-To: info at barackobama.com
>> >
>> >
>> > Friend --
>> >
>> > I'm about to go speak to the crowd here in Chicago, but I wanted to thank you first.
>> >
>> > I want you to know that this wasn't fate, and it wasn't an accident. You made this happen.
>> >
>> > You organized yourselves block by block. You took ownership of this campaign five and ten dollars at a time. And when it wasn't easy, you pressed forward.
>> >
>> > I will spend the rest of my presidency honoring your support, and doing what I can to finish what we started.
>> >
>> > But I want you to take real pride, as I do, in how we got the chance in the first place.
>> >
>> > Today is the clearest proof yet that, against the odds, ordinary Americans can overcome powerful interests.
>> >
>> > There's a lot more work to do.
>> >
>> > But for right now: Thank you.
>> >
>> > Barack
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> > PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC, OH, PA, VA, AND WI.
>> > Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.
>> >
>> > The first $2,500 from a contributor to Obama Victory Fund 2012 will be allocated to Obama for America, designated for the general election. The next $30,800 from a contributor will be allocated to the Democratic National Committee. Any additional amount(s) from a contributor will be divided among the State Democratic Party Committees as follows, up to $10,000 per committee and subject to the biennial aggregate limits: OH (24%), FL (15%); WI (12%); IA (10%); NV (10%); VA (9%); CO (7%); NC (7%); PA (3%); and NH (3%). A contributor may designate a contribution for a particular participant. This allocation formula may change if following it would result in an excessive contribution. Contributions will be used in connection with a Federal election, may be spent on any activities of the participants as each committee determines in its sole discretion, and will not be earmarked for any particular candidate
>> >
>> > This email was sent to: info at alyhussein.com.
>> > If that is not your preferred email address, you can update your information here. We believe that emails are a vital way for the campaign to stay in direct contact with supporters. Click here if you'd like to unsubscribe from these messages. This campaign is a community, and all ideas are welcome. We appreciate any feedback you might have -- positive or negative. Click here to contact the campaign with any questions or concerns.
>> >
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>> 
>> ------------------------------
>> 
>> Message: 2
>> Date: Wed, 7 Nov 2012 13:17:49 +0300
>> From: Odhiambo Washington <odhiambo at gmail.com>
>> To: Ali Hussein <ali at hussein.me.ke>
>> Cc: KICTAnet ICT Policy Discussions <kictanet at lists.kictanet.or.ke>
>> Subject: Re: [kictanet] Fwd: How this happened (How Obama used
>>         Technology to stay ahead during the campaign)
>> Message-ID:
>>         <CAAdA2WOkGy0PLpUjffu+FzCCOrxmTyYt-=2cwiUGy6w3sE+w3w at mail.gmail.com>
>> Content-Type: text/plain; charset="utf-8"
>> 
>> With this one, Ali, you're living in Utopia. America is not Kenya :-)
>> I wish I could remind you that Kenyan politicians rely on tribal
>> balkanization to get their votes. That's why you see politicianA talking to
>> politicianB on how they can work together to win the election. It's about
>> numbers from their tribes, whom they hope to put in a box first..
>> Tunawesmake!!!
>> 
>> 
>> On Wed, Nov 7, 2012 at 12:29 PM, Ali Hussein <ali at hussein.me.ke> wrote:
>> 
>> > Listers
>> >
>> > Obama continued to stay ahead and the closeness of this election (despite
>> > the electorate college votes big margin the battle ground states were won
>> > with the slightest of margins) because of his team's sleek use of
>> > technology - especially the use of Big Data.
>> >
>> > The ability to crunch the numbers and glean nuggets of pure gold in terms
>> > of voter trends and getting out the voters to vote for him really is the
>> > biggest lesson here. In my opinion of course.
>> >
>> > Are there lessons here for our politicians? How can we engage (through
>> > proper use of technology) with all Kenyans to ensure we vote in the right
>> > leaders?
>> >
>> > Or am I being an idealist and romantic and all this is just wishful
>> > thinking?
>> >
>> > Ali Hussein
>> > CEO | 3mice interactive media Ltd
>> > Principal | Telemedia Africa Ltd
>> >
>> > +254 773/713 601113
>> >
>> > Sent from my iPad
>> >
>> > Begin forwarded message:
>> >
>> > *From:* Barack Obama <info at barackobama.com>
>> > *Date:* November 7, 2012, 8:54:23 AM GMT+04:00
>> > *To:* <info at alyhussein.com>
>> > *Subject:* *How this happened*
>> > *Reply-To:* info at barackobama.com
>> >
>> > Friend --
>> >
>> > I'm about to go speak to the crowd here in Chicago, but I wanted to thank
>> > you first.
>> >
>> > I want you to know that this wasn't fate, and it wasn't an accident. You
>> > made this happen.
>> >
>> > You organized yourselves block by block. You took ownership of this
>> > campaign five and ten dollars at a time. And when it wasn't easy, you
>> > pressed forward.
>> >
>> > I will spend the rest of my presidency honoring your support, and doing
>> > what I can to finish what we started.
>> >
>> > But I want you to take real pride, as I do, in how we got the chance in
>> > the first place.
>> >
>> > Today is the clearest proof yet that, against the odds, ordinary Americans
>> > can overcome powerful interests.
>> >
>> > There's a lot more work to do.
>> >
>> > But for right now: Thank you.
>> >
>> > Barack
>> >
>> >
>> >
>> >  [image: Donate]<https://my.barackobama.com/page/m/55c1a59b/6c2c1b4c/2a82e8122/127f65c5/88649844/VEsH/p/eyJKU1ZEVlZOVVQwMWZSRUZVUVZORlZGdHpiSFZuUFdadmJHUmxjbDlrWVhSaGMyVjBMR3RsZVQxbWIyeGtaWEpmYUdGemFGMGxKUT09IjoiIiwiSlNWRFZWTlVUMDFmUkVGVVFWTkZWRnR6YkhWblBXWnBiR1ZmWkdGMFlYTmxkQ3hyWlhrOVptbHNaVjlvWVhOb1hTVWwiOiIifQ==/>
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> >
>> > PAID FOR BY OBAMA VICTORY FUND 2012, A JOINT FUNDRAISING COMMITTEE
>> > AUTHORIZED BY OBAMA FOR AMERICA, THE DEMOCRATIC NATIONAL COMMITTEE, AND THE
>> > STATE DEMOCRATIC PARTIES IN THE FOLLOWING STATES: CO, FL, IA, NV, NH, NC,
>> > OH, PA, VA, AND WI.
>> >
>> > Contributions or gifts to Obama Victory Fund 2012 are not tax deductible.
>> >
>> > The first $2,500 from a contributor to Obama Victory Fund 2012 will be
>> > allocated to Obama for America, designated for the general election. The
>> > next $30,800 from a contributor will be allocated to the Democratic
>> > National Committee. Any additional amount(s) from a contributor will be
>> > divided among the State Democratic Party Committees as follows, up to
>> > $10,000 per committee and subject to the biennial aggregate limits: OH
>> > (24%), FL (15%); WI (12%); IA (10%); NV (10%); VA (9%); CO (7%); NC (7%);
>> > PA (3%); and NH (3%). A contributor may designate a contribution for a
>> > particular participant. This allocation formula may change if following it
>> > would result in an excessive contribution. Contributions will be used in
>> > connection with a Federal election, may be spent on any activities of the
>> > participants as each committee determines in its sole discretion, and will
>> > not be earmarked for any particular candidate
>> >
>> > This email was sent to: *info at alyhussein.com*.
>> > If that is not your preferred email address, you can update your
>> > information here<https://my.barackobama.com/page/m/55c1a59b/6c2c1b4c/2a82e8122/127f65ed/88649844/VEsE/p/eyJKU1ZGVFVGSlRDVWwiOiJpbmZvQGFseWh1c3NlaW4uY29tIn0=/>.
>> > We believe that emails are a vital way for the campaign to stay in direct
>> > contact with supporters. Click here<https://my.barackobama.com/page/m/55c1a59b/6c2c1b4c/2a82e8122/127f65e9/88649844/VEsF/>if you'd like to unsubscribe from these messages. This campaign is a
>> > community, and all ideas are welcome. We appreciate any feedback you might
>> > have -- positive or negative. Click here to contact the campaign<https://my.barackobama.com/page/m/55c1a59b/6c2c1b4c/2a82e8122/127f6419/88649844/VEsC/>with any questions or concerns.
>> >
>> >
>> >
>> > _______________________________________________
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>> 
>> 
>> 
>> --
>> Best regards,
>> Odhiambo WASHINGTON,
>> Nairobi,KE
>> +254733744121/+254722743223
>> _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
>> I can't hear you -- I'm using the scrambler.
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