[kictanet] The death of print media

Harry Karanja kairo at softlaw.co.ke
Tue Sep 27 06:22:13 EAT 2011


Barrack,

I think by using your grandpa in your example you have just proved Robert's point.

Regards,
Harry Karanja

Sent from my iPhone

On Sep 26, 2011, at 9:07 AM, Barrack Otieno <otieno.barrack at gmail.com> wrote:

> I guess it depends with the target audience, grandpa has been faithfull in buying his daily , he then asks me to update him on emerging trends in technology since he cant figure out the tech lingua in the dailies.
> 
> Best Regards
> 
> On Mon, Sep 26, 2011 at 9:02 AM, Rad! <conradakunga at gmail.com> wrote:
> Well ... they same thing was said about newspapers when radio gained
> popularity and again later when TV gained popularity.
> 
> Yet somehow print media is still with us some 60+ years after its
> death was predicted ...
> 
> On Mon, Sep 26, 2011 at 8:55 AM, robert yawe <robertyawe at yahoo.co.uk> wrote:
> > Hi All,
> > I have finally realised that the print media is dead for all intent but the
> > distribution of political propaganda here is my proof;
> > 5 years ago I could place an advert in the classified section of the Nation
> > or Standard newspapers and receive over 500 responses, 2 years ago I would
> > place a one eighth page full colour advert only to receive 150 responses,
> > last week a placed a quarter page advert in the Nation and only received 5
> > responses.
> > Interestingly, I placed a link on facebook and my website received over 700
> > hits within 4 hours, that's the final straw I will no longer spend a penny
> > on print advertising and fully embrace online.
> > Regards
> >
> >
> > Robert Yawe
> > KAY System Technologies Ltd
> > Phoenix House, 6th Floor
> > P O Box 55806 Nairobi, 00200
> > Kenya
> >
> > Tel: +254722511225, +254202010696
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> 
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> 
> 
> -- 
> Barrack O. Otieno
> Afriregister Ltd (Kenya)
> www.afriregister.bi, www.afriregister.com
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> The Kenya ICT Action Network (KICTANet) is a multi-stakeholder platform for people and institutions interested and involved in ICT policy and regulation. The network aims to act as a catalyst for reform in the ICT sector in support of the national aim of ICT enabled growth and development.
> 
> KICTANetiquette : Adhere to the same standards of acceptable behaviors online that you follow in real life: respect people's times and bandwidth, share knowledge, don't flame or abuse or personalize, respect privacy, do not spam, do not market your wares or qualifications.
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