[kictanet] Kenyan BPO fails to snap up the subsidy, why?

[nicholasnesbitt]

this biggest concern for this industry is the lack of business.  not  
the lack of talent or the high costs.  It's the cost of overcoming  
perceptions, reaching out to new prospects, convincing them that kenya  
is a worthwhile outsourcing destination.  Marketing!  Spreading the  
word.

I have just spent a week in the UK meeting with some of the largest  
outsourcers in the world.  They have never heard of Kenya as an  
outsourcing destination.  Very interested now, but completely  
unaware.  We stopped marketing Kenya as a BPO destination before we  
had built international recognition and credibility, which raises  
questions  in these prospects' minds about our commitment as a country  
to making Kenya an outsourcing destination...

Nicholas A. Nesbitt
Chief Executive Officer
KenCall EPZ Ltd
P.O. Box 27507 - 00506
Sameer Industrial Park, Mombasa Road
Nairobi, Kenya

+254.20.660.2000 (office)
+254.20.660.2222 (fax)
+254.721.458.458 (cell)
+253.733.458.458 (cell 2)

nnesbitt at kencall.com
www.kencall.com

BEST Non-European Contact Centre 2008

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Fastest Growing - Kenyan Top 100 company


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Legatum - Winner Pioneers for Prosperity Award




On Jan 29, 2010, at 1:56 PM, godera at skyweb.co.ke wrote:

>
> Absolutely true Liko.
>
> Quoting Agosta Liko <agostal at gmail.com>:
>
>> Rebecca
>>
>> maybe the industry did not really need the subsidy ... maybe they  
>> needed
>> work ?
>>
>> If you are hemorrhaging clients and employees ... it does not  
>> matter how
>> much bandwidth costs ... maybe bandwidth is/was not the biggest
>> challenge/obstacle to BPO's ...
>>
>> just putting that out there
>>
>> On Thu, Jan 28, 2010 at 7:57 PM, Rebecca Wanjiku
>> <rebeccawanjiku at yahoo.com>wrote:
>>
>>> Read more here...
>>>
>>> http://bit.ly/bnRo1r
>>>
>>>
>>> Tel. 254 720 318 925
>>>
>>> blog:http://beckyit.blogspot.com/
>>>
>>>
>>>
>>> _______________________________________________
>>> kictanet mailing list
>>> kictanet at lists.kictanet.or.ke
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>>>
>>> This message was sent to: agostal at gmail.com
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>>> http://lists.kictanet.or.ke/mailman/options/kictanet/agostal%40gmail.com
>>>
>>>
>>
>
>
>
>
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