<div dir="auto">Colleagues,<div dir="auto"><br></div><div dir="auto">Optimal usage of bandwidth, just like roads needs to be well managed. Streaming services is just one of the services that runs on a network which if not managed can lead to inefficiencies which translate into support cases and costs. The ISP bears this costs, end users will always attribute the problem to the ISP as such i see no issue with streaming services paying for increased traffic, they have more demands.</div><div dir="auto"><br></div><div dir="auto">Best Regards</div></div><br><div class="gmail_quote"><div dir="ltr" class="gmail_attr">On Tue, 12 Oct 2021, 1:01 pm Mwendwa Kivuva via KICTANet, <<a href="mailto:kictanet@lists.kictanet.or.ke">kictanet@lists.kictanet.or.ke</a>> wrote:<br></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">On Sat, 9 Oct 2021 at 09:48, Ali Hussein <<a href="mailto:ali@hussein.me.ke" target="_blank" rel="noreferrer">ali@hussein.me.ke</a>> wrote:<br>
><br>
> @Mwendwa Kivuva and all<br>
><br>
> I think ISPs are not being realistic. On one hand they squeeze us on 'fair usage' on the other hand they are squeezing content providers for 'over using' their pipes. If content creation is so lucrative why not get into it?<br>
><br>
> Let me remind everyone the principles of Net Neutrality -<br>
><br>
> Net neutrality is the concept that states that organizations, such as Internet service providers, should treat all data on the internet equally. It promotes a free and open internet, where users can access content without restriction, provided the content does not violate any laws.<br>
><br>
> If we allow this loop hole you suggest where does it end? Let's take a look at our local scenario in Kenya.<br>
<br>
<br>
I am actually not suggesting anything. I am bringing the different<br>
scenarios that ISPs and content providers face in their business<br>
models. Kathy and Josiah have talked about some of the strategies<br>
employed ... CDN and mirroring being the most popular.<br>
<br>
By the way, big content providers have know of this problem (Orange<br>
Telecom had asked content providers to pay network usage fees<br>
sometimes back), and they have taken measures to adress it. One way is<br>
by paying ISPs incentives, and having local caches. So the problem is<br>
certainly there and both players understand it.<br>
<br>
Another strategy ISPs elsewhere have used is to have diferent pricing<br>
packages depending on the origin of the content. So for example, an<br>
ISP has a cheaper internet package for local content with a cap for<br>
international bandwidth, and a more expensive internet package for<br>
international bandwidth. Gaming which is big business in elsewhere<br>
uses such a strategy. This of course brings another problem of<br>
balkanizing the internet.<br>
<br>
<br>
<br>
______________________<br>
Mwendwa Kivuva, Nairobi, Kenya<br>
<a href="https://www.linkedin.com/in/mwendwa-kivuva" rel="noreferrer noreferrer" target="_blank">https://www.linkedin.com/in/mwendwa-kivuva</a><br>
<br>
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</blockquote></div>