<html><head><meta http-equiv="content-type" content="text/html; charset=utf-8"></head><body dir="auto"><div style="-webkit-text-size-adjust: auto; ">Muraya, Kivuva</div><div style="-webkit-text-size-adjust: auto; "><br></div><div style="-webkit-text-size-adjust: auto; ">Thanks for your input. My take is that most of us have no patience for <b>building organizations to last</b> or we are just employees waiting for a pay cheque at the end of the month..sad but true.</div><div style="-webkit-text-size-adjust: auto; "><br></div><div style="-webkit-text-size-adjust: auto; ">For as long as we don't tie performance to tangible results we will continue to look at such opportunities as theories to be read as a link from a blog post, twitter feed, LinkedIn or Kictanet. </div><div style="-webkit-text-size-adjust: auto; "><br></div><div style="-webkit-text-size-adjust: auto; ">Let me demonstrate. </div><div style="-webkit-text-size-adjust: auto; "><br></div><div style="-webkit-text-size-adjust: auto; ">A few weeks ago I berated Telcos in this country about sending useless and unnecessary spam to me and others. Guess what? Almost immediately after the SMSs doubled!!</div><div style="-webkit-text-size-adjust: auto; "><br></div><div style="-webkit-text-size-adjust: auto; ">It's like they were daring me UTA DO? :) </div><div style="-webkit-text-size-adjust: auto; "><br></div><div style="-webkit-text-size-adjust: auto; ">now I know for a fact that this particular Telco implemented SAS </div><div style="-webkit-text-size-adjust: auto; "><br></div><div style="-webkit-text-size-adjust: auto; "><span style="font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: none; "><a href="http://www.sas.com/">http://www.sas.com/</a></span></div><div><font face=".HelveticaNeueUI"><span style="font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469);"><br></span></font></div><div><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto; ">So what do you make out of that? SAS is a market leader in Business Analytics and Intelligence. In fact together with IBM they have literally been responsible for a new software segment - Enterprise Marketing Management. According to Gartner they are at the top end of the leadership quadrant in this space. </span></div><div><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto; "><br></span></div><div><span style="font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); "><a href="http://www.gartner.com/technology/reprints.do?id=1-1CPB65F&ct=121102&st=sb">http://www.gartner.com/technology/reprints.do?id=1-1CPB65F&ct=121102&st=sb</a></span></div><div><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto; "><br></span></div><div><span style="font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); "><a href="http://www.marketingscientists.com/">http://www.marketingscientists.com/</a></span></div><div><span style="font-family: '.HelveticaNeueUI'; font-size: 15px; line-height: 19px; white-space: nowrap; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); "><br></span></div><div><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto;">With this, one is forced to ask a question. Are these Multi-million dollar enterprise capacity building projects just a fade? Why invest so much money then fail to fully utilize them? Is it a cultural issue? Are we lacking in customer performance metrics? Or do we just not care? </span></div><div><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto;"><br></span></div><div><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto;">Or maybe our fat balance sheets and profits are luring us into a false comfort zone.</span></div><div><br><div style="-webkit-text-size-adjust: auto; "><span style="font-family: Helvetica; font-size: medium; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto; ">Ali Hussein</span></div><div style="-webkit-text-size-adjust: auto; "><span style="font-family: Helvetica; font-size: medium; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto; ">CEO | 3mice interactive media Ltd</span></div><div style="-webkit-text-size-adjust: auto; "><div style="font-family: Helvetica; font-size: medium; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.296875); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); -webkit-text-size-adjust: auto; ">Principal | Telemedia Africa Ltd</div></div><div style="-webkit-text-size-adjust: auto; font-family: Helvetica; font-size: medium; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); "><br></div><div style="-webkit-text-size-adjust: auto; font-family: Helvetica; font-size: medium; -webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); ">+254 713 601113</div><div style="-webkit-text-size-adjust: auto; "><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); "><br></span></div><div style="-webkit-text-size-adjust: auto; "><span style="-webkit-tap-highlight-color: rgba(26, 26, 26, 0.292969); -webkit-composition-fill-color: rgba(175, 192, 227, 0.230469); -webkit-composition-frame-color: rgba(77, 128, 180, 0.230469); ">"The future belongs to him who knows how to wait." - Russian Proverb</span></div><div style="-webkit-text-size-adjust: auto; "><br></div><span style="-webkit-text-size-adjust: auto;">Sent from my iPad</span></div><div style="-webkit-text-size-adjust: auto; "><br>On May 18, 2013, at 10:47 AM, Kivuva <<a href="mailto:Kivuva@transworldafrica.com">Kivuva@transworldafrica.com</a>> wrote:<br><br></div><blockquote type="cite" style="-webkit-text-size-adjust: auto; "><div><span>That is good observation Ali. I think it boils down to exposure.</span><br><span></span><br><span>If necessity is the mother of invention, how much "big data" problems</span><br><span>do we have to necessitate this interesting science?</span><br><span></span><br><span>With IBM setting up a research lab at CUEA, which is open to</span><br><span>researchers, I don't think we have an excuse.</span><br><span></span><br><span>Some ripe areas of research on big data in the region are</span><br><span>1. Shopping trends,</span><br><span>2. Google, FB, and twitter usage trends,</span><br><span>3. Meteorology. Do we collect enough data?</span><br><span></span><br><span>-- </span><br><span>______________________</span><br><span>Mwendwa Kivuva</span><br><span>For</span><br><span>Business Development</span><br><span>Transworld Computer Channels</span><br><span>Cel: 0722402248</span><br><span><a href="http://twitter.com/lordmwesh">twitter.com/lordmwesh</a></span><br><span><a href="http://transworldAfrica.com">transworldAfrica.com</a> | Fluent in computing</span><br><span>kenya.or.ke | The Kenya we know</span><br></div></blockquote></body></html>