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<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: justify">Media audit was a great idea. It would have been good to have a clearer picture of how the media performed. I was waiting to see which media house will be indicted. It did not matter who is doing it, at least we would have had a process in place, capable of being improved on in future.</P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: justify"><?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p> </o:p></P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: justify">But the credibility of such a process seems to be dark. Why? its about superiority, nothing to do with the media audit</P>
<P class=MsoNormal style="MARGIN: 0cm 0cm 0pt; TEXT-ALIGN: justify"><o:p> </o:p></P>read the full post - beckyit.blogspot.com <BR> </DIV>Tel. 254 720 318 925
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<DIV>blog:http://beckyit.blogspot.com/
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