[kictanet] Digital media

[Odhiambo Washington]

On Mon, Mar 21, 2011 at 18:13, George Nyabuga <gnyabuga at uonbi.ac.ke> wrote:

> Dear all,
>
> I am sure we have all heard about the digital migration launched in
> December 2009. Although of course the government said this will be complete
> by 2012, there is little on the ground to indicate this will happen.
> Besides, there are doubts that most Kenyans will afford the set-top boxes.
> Does anybody in this listserv believe the government will do it? Does
> anybody have data on current consumption of digital media (including for
> example the diffusion of mobile television)? How much user-generated content
> is there on the internet and mobile telephony in Kenya? Why have media been
> unable to develop the 40 per cent content to be
> broadcast on the digital platforms?
>
> Answers to some of these questions will help us understand digital media,
> its diffusion and utilisation in Kenya.
>
>
Hello Daktari,

Perhaps you should start by telling us how much appraised you are as far as
the migration to Digital Broadcasting plans are concerned. Off the top of my
head, I do not remember any requirement for the media "to develop the 40%
content to be broadcast on the digital platform". What I recall is that the
requirement that 40% of the content being broadcast be "local" or some %age
closer to that.

I am not Dkt. Ndemo (who is the right person to answer you) but speaking
from what I've read in the media, the migration is very much on course,
except it faced some hiccups as a result of the local Media Houses pulling
off their content in protest as a result of disagreements with the govt as
regards some foreign company which was rebroadcasting their content...Okay,
I said off the top of my head, so I can make mistakes:)

I know for a fact that the policy was shifted towards the use of DVB-T2
instead of DVB-T. That definately leads to (perhaps) more expensive set-top
boxes. Whether they are affordable or not is contestable. The govt can only
define standards, not prices! There are always those who can and those who
can't afford. It's natural.
Me not being an "early adopter", I must admit that I have not tasted the
Digital Broadcasting changeover. I am waiting for digital TVs to enter the
market so that I get all-in-one, instead of having to buy a set-top box.

Whether it will be completed by 2012 is perhaps better answered by Dr.
Ndemo.


-- 
Best regards,
Odhiambo WASHINGTON,
Nairobi,KE
+254733744121/+254722743223
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Damn!!
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