[kictanet] Marketing Kenya as a BPO Destination (within and without the country)

[Shem Ochuodho]

Titus,
 
You raise a pertinent question. In the V-2030, the pillar is 'BPO', and not 'ICT'. And listening to Government officials, the focus seems to be on the former, and not the latter. And am left wondering why. Perhaps this may help explain why 'marketing' is ICT Board's core activity. If BPO is all the Board is about - or its main focus, then of course 'marketing' is the core function.
 
Best rgrds,
Shem

--- On Mon, 6/23/08, Titus Mburu <titonjoroge at gmail.com> wrote:

From: Titus Mburu <titonjoroge at gmail.com>
Subject: Re: [kictanet] Marketing Kenya as a BPO Destination (within and without the country)
To: "Shem Ochuodho" <shemochuodho at yahoo.com>
Cc: "KICTAnet ICT Policy Discussions" <kictanet at lists.kictanet.or.ke>
Date: Monday, June 23, 2008, 10:26 AM


If I may, let me ask - what has been identified as one of the pillar in Vision 2030? Is it ICT or BPO?

One of the TV stations focused on the call center industry, during the launch of Vision 2030 and i got worried.

Regards,
Titus Njoroge.



      
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